Walkers MAX Double Crunch crisps are cooked for even longer offering double the crunch of Walkers MAX and answers demand from younger consumers who are seeking bolder flavours and more fulfilling snacks.
The new range is available in four delicious new flavours – Bold BBQ Rib, XXL Chicken & Chorizo, Loaded Cheddar & Onion, Original Sea Salt – all with extreme crunch for a truly satisfying snacking experience.
Demand for spicy flavours is soaring so MAX Strong is starting 2020 with a bang, launching Walkers MAX Strong Fiery Peri-Peri. The new snack pair perfectly with beer and complements the MAX Strong range which is currently growing at 21% year on year.
To further broaden the appeal of the range, we’ve launched variety packs to answer consumers’ demand for more choice. The multipacks contain our top performing flavours across MAX, MAX Strong and new MAX Double Crunch ranges.